Sunday, February 13, 2011

Donny Deutsch

In 1983, he joined Donny Deutsch, a company his father's small advertising agency in New York City, at the same time that his father was thinking of selling the company to offer in age, but Dhoni small succeeded in persuading his father to go back on it, and leave the company to his son, the rebellious young to run according to the way they want Son. Containing a list of customers of Deutsche ads today by major companies such as Johnson, Novartis, Pfizer, Mitsubishi, Ikea, as well as the propaganda campaign Bill Clinton ran for president of America in 1992. Dhoni sold ownership of the company in 2000 by approximately $ 300 million, while remaining a director of the Board of Directors. Then the face of Dhoni attention to the film industry through the establishment of a production company technician, which also provided a television program of its own in a channel CNBC U.S., he called the big idea, and wrote a book allotted to encourage the business tried to put a summary of his experience over two decades in the field of ads.
Recognized Dhoni that he was lucky to the fact that his father's advertising company, and was lucky also that, despite the utter disregard in boyhood spent watching television, concerts and sports, but the companies that work in the course of his study did not Tstgn him although he did not care as it should for the work. Short of those posts is what made Donnie realizes that he does not want to spend his life in the field of economics or accounting, but in creativity and art. Dhoni went to his father and said to him, let me work in a small corner in the company, let me bring new customers, and so began Dhoni brings the client after the client, rather than absorb a company his father started a new advertising agency within the agency of his father.
Philosophy of Doni in the work depends on attracting and recruiting talented young people, especially those who are smarter and brighter it is, and convince them to work with him within the team. Looking Donny always those who are about to reach the top of their giving technical and vocational education, not reached the summit already, which confirms that it gives the position of management for those who want to become a successful manager, and finds in his eyes sparkle indicative of the potential to achieve so, he will not give him the manager had already achieved success who are looking for. Model of self-motivation to Dhoni depends on it, there is no real genius full, and therefore everything is possible, and all the great work can be outdone, this simplistic way - in the words of Donny - helped him to reach the conclusion reached today.
Why Dhoni sold his company (which was achieved 20% annual increase in sales), which is at the height of his success? Because he wants a high mountain to climb, has become a kiss from Donny wants to design a TV ad is unparalleled, and the television program he hosted him and senior people, which he talked about politics and music. We have achieved a large part of his dreams, and now to search for more dreams to be achieved and difficulties to extort.
Moderated by Donny company from the perspective of a businessman has the ability to innovate, which confirms that you do not force customers of its customers to accept any idea of promotional or advertising presented to him, but his work was of creativity elsewhere until they had received acceptance automatically, without the need for pressure or controversial. We also find that many companies rely today on the division of their services to the profit centers compete with each other, but Dhoni puts everyone in his company under one roof, united by one goal, is to profit collectively.

 
From the viewpoint of Donny, success does not depend on who is smarter or who is the best, but success depends on who says: "Since I can not I, too, I deserve to succeed," and the skills necessary to succeed above so necessary but not sufficient, it wants to succeed he must be achieved when the feeling of hunger and thirst, determination and conviction blessing because he deserves to succeed. Successful management from the viewpoint of Dhoni is the ability to mobilize a group of people and understand their goals more deeply and take advantage of individual skills in establishing an environment where the work led by the desired result, achieving your goals.
Without doubt, there are many who disagree with Denis on a personal level and intellectual, but this does not prevent our use of some concepts of the process, such as:

• If you stop moving forward, you put yourself because Idask who is behind you ... if I stood silent so as not to risk anything - you are actually risking everything. • Do not spin in the orbit of someone else, but your world Create community. • Become the Force to make others resent you (not Taathaml yourself lest you be angry one). • sound work ethic does not encourage others to raise the dissatisfaction, but sometimes you'll have it.

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